Preliminary financial reports on campaign expenses of candidates in the second round of presidential elections in Croatia again do not reflect the real costs of advertising on social networks.
Preliminary reports published before the first round of presidential elections present a step forward towards a more complete picture of election campaigns on the networks, but there is still much room for improvement.
The election campaign for the European Parliament in 2019 was the first election campaign in which we have had a somewhat better insight into a political advertisement on social media, especially on Facebook. In accordance to the promise of increasing transparency in advertising which Facebook has given to the European Union, the campaign has provided the public several tools for better understanding of targeted political ads. However, these tools are new, some of the policies are practised inconsistently and it is not quite clear what are the consequences for those who don't follow the advertising rules.
Public Administration Minister Arsen Bauk announced in Parliament on Tuesday that before the second reading of the bill on the financing of political activity, election campaigning and referendums he would ease the ban for civil society organisations to finance referendum activities.
Activists of a few nongovernmental organisations on Monday raised their voice against prohibiting civil society associations and foundations from financing referendum activities and promotion, as envisaged by a bill on financing political activities, election campaigns and referenda, which is to receive first reading in the national parliament.